Times have changed...

Nice client friendly deck found on the Fallon Planning blog about the changing media landscape. Doesn't give any particular answers but it's a good starting point for a discussion on the subject.

I thought these guys had gone under. I remember doing work experience for them back in 1998 when they were based in Paddington. Worked alongside a creative pair called Christian and Matt and they just spent the whole time playing Scalectrix and discussing how they could target illegal immigrants with West cigarettes (back in the day when you could advertise smoking!) Fun times!