Wednesday, 5 March 2008

Regret the things you did rather than the things you didn't...



The night before last I went to an IPA talk consisting of a Q&A with Sir Martin Sorrell, Lord Tim Bell and Sir Frank Lowe. It was an inspirational talk and you could really see how different the three men are but at the same time how they would all be able to work together. (They represented the three key elements of media media agency, PR and creative).

I was really impressed by Tim Bell who was calculated in what he said but also hugely inspirational. He actually ended the talk by answering the question 'What advice would you give an inspiring ad bod?' with what sounded like a rehearsed speech due to its smoothness with the main thrust of it being,

'Don't regret anything, get yourself out there having a f*cking good time and then come back, give him a ring and he'd go for a beer with you to talk about it!'

I think it's about time I did that.

Sunday, 2 March 2008

Social media buys itself a suit...

Found this post at Gavin's blog and it brought home how social media is changing. It's not a ground breaking evolution that businesses are using social media to promote their products and services, but it gives us an understanding of how you don't have to be promoting the next Apple creation, tickets to Bon Jovi or a degree from Phoenix University to use social media. Find me at LinkedIn here.

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